Tata Motors India has today announced that Tiago compact hatchback has reached a sales milestone of 4th lakh units. The 4th lakh unit has been rolled out of the Gujarat facility. As part of celebration, Tata has introduced the #Tiagoforever celebration with employees and customers across its office customer points and production plants.
The Tata Tiago can be credited for turning the tide towards Tata Motors within a brand-new image in prescriptions first 5-seater compact hatchback gets the impact design philosophy upon its arrival in early 2016 and it is one of the safest entry-level hatchback money can buy with global NCAP crash safety test rating of 4 stars and it can be swamped a sedan variant in the form of Tigor.
The company says the Tiago has grabbed more than 30 awards over the years and is available in regular Tiago and Tiago NRG editions, specification across 14 different variants. Speaking of the achievement vice president of sales marketing and customer care at Tata Motors passenger vehicles limited said this is indeed a historic milestone for Tata Motors as Tiago is the first car to complete this milestone in a short period. Tiago has been kept the product for our turnaround 2.0 strategy and since its launch, it has been successful in grabbing sizeable market share in the most crowded segment in the Indian market.
The brand further also stated that more than 60% of total sales generated from first-time customers command market share of 19% in its hatchback segment. It comes powered with a 1.2 liter 3-cylinder revotron patrol and recently CNG variant was also introduced to expand its line-up. Some of the highlights of the compact hatchback Tiago are dual airbags antilock braking system calling stability control electronic brake force reverse parking assist river park parking camera and so on.
The interior features with the largest touch screen infotainment system sharing will mount control adjustable headrests keyless entry cool glovebox and so on. The ICNG comes to technology such as direct CNG start and single ECU which helps in better fuel economy and best performance.